Wednesday, November 28, 2007
CAWI
I am interested by the term CAWI - Computer Assisted Web Interview. Is this not so much of a tautology to be a meaningless term? I presume that it's derivation is to offer some kind of consistency and compliment to the research field in terms of CAPI, CATI and so on.
Beyond that above I wonder if the term CAWI is a disservice to our Interactive options. Are we interviewing people in future or conversing? Who is the computer assisting? I just think that we always see Interactive as a method in this paradigm because it looks like what has gone before when what we need is a healthy dose of what Interactive could deliver beyond interviews. Call it a platform etc.
Back to Korea.
Beyond that above I wonder if the term CAWI is a disservice to our Interactive options. Are we interviewing people in future or conversing? Who is the computer assisting? I just think that we always see Interactive as a method in this paradigm because it looks like what has gone before when what we need is a healthy dose of what Interactive could deliver beyond interviews. Call it a platform etc.
Back to Korea.
