Wednesday, September 20, 2006
I have been working in this field of research for over 7 years now so I think that I have a few observations and experiences that are worth sharing. I started after being inspired by the likes of Seth Godin and Martin Lindstrom (both very good reads actually) and today I am still reading Godin and trying to apply his ideas to my chosen field.
Hence the title above: 'Not Panels, It's Engagement'!
The more I read and do, the more I am convinced that this is the emphasis that we need to maximise our businesses in this field but also our value to our end-clients and the respondents themselves
Hence the title above: 'Not Panels, It's Engagement'!
The more I read and do, the more I am convinced that this is the emphasis that we need to maximise our businesses in this field but also our value to our end-clients and the respondents themselves
